The short answer
A custom web app costs roughly $12,000 to $200,000 or more to build in 2026. A simple internal tool sits at the bottom of that range, a customer-facing app with accounts, payments and integrations sits in the middle, and a full SaaS platform sits at the top. Those are the bands in RaftLabs’ April 2026 cost guide, and the other guides we read land in the same territory.
At Zeebrix, most web apps we build fall between $30,000 and $180,000. A focused first version with AI built in is usually $30,000 to $70,000 and takes 6 to 10 weeks. A complex platform with real-time features runs $80,000 to $180,000 over 16 to 24 weeks. We quote every web app as a fixed scope at a fixed price after a free discovery call.
The rest of this guide covers why two quotes for the same idea can be $100,000 apart, what the money actually pays for, and the bills that start the day you launch.
What counts as a web app, and why does it change the price?
A web app is software that runs in a browser and does real work for the person using it: they sign in, enter or change data, and get something useful back. A marketing website mostly shows information. A web app stores it, processes it and lets different people do different things with it.
That difference is where budgets go. The screens you can see are the cheap part. The expensive parts are the database, the permissions (who can see and edit what), the connections to your other systems, and the admin tools your own staff use every day. Intellectsoft prices a static brochure site at $3,000 to $15,000 and a simple web app at $10,000 to $50,000. Same browser, very different job.
Customer portals, booking systems, internal dashboards, marketplaces and SaaS products are all web apps. So is the spreadsheet-and-email process your operations team runs today, once somebody rebuilds it properly.
What are agencies quoting for web apps in 2026?
We read the 2026 cost guides that rank for this question. They disagree at the edges and agree on the shape.
Most of the gap comes down to whose labor the figures assume. RaftLabs builds its table on a small team billed at $6,000 to $6,500 per person per month. Intellectsoft says US and Western European agencies come in roughly two to three times higher than its own ranges. So before you hold a quote up against a published range, find out what team that range was priced on.
Hourly rates show the spread clearly. Intellectsoft lists US and Canadian developers at $100 to $200 an hour, Eastern Europe at $35 to $80, and Southeast Asia and India at $20 to $50. RaftLabs puts US senior engineers at $150 to $250. Using Intellectsoft’s ranges, the same 1,000-hour build could cost $20,000 or $200,000. Neither number tells you whether the app will work. Here is how the three guides we trust most break it down:
- RaftLabs (April 2026): simple internal tool $12,000 to $30,000 over 6 to 10 weeks, mid-complexity web app $30,000 to $60,000 over 12 to 18 weeks, full SaaS or complex platform $100,000 to $200,000 over 20 to 36 weeks
- Intellectsoft (updated July 2026): simple web app or MVP $10,000 to $50,000, mid-complexity products such as SaaS tools, marketplaces and CRM portals $50,000 to $150,000, enterprise systems $150,000 to $500,000 and up
- SaM Solutions (January 2026): simple apps $20,000 to $70,000 over 1 to 3 months, medium $80,000 to $180,000 over 3 to 6 months, complex $200,000 to $500,000 and up, usually more than 9 months
Where does the money go in a web app build?
Intellectsoft breaks a typical budget down by phase, and the backend is the biggest single slice. That surprises most first-time buyers, who assume the screens are the expensive part.
Purrweb’s worked example of a $120,000 SaaS budget looks much the same: 10% discovery, 15% design, 50% development, 15% QA and 10% for deployment and launch. Intellectsoft’s split:
- Discovery and planning: 5% to 10%
- UI and UX design: 10% to 20%
- Frontend, the part users see and click: 20% to 30%
- Backend, meaning the database, business logic and APIs: 25% to 35%
- QA and testing: 10% to 15%
- Deployment and DevOps: 5% to 10%
Which features push the price up?
When a quote looks high, read the integrations list first. It usually explains the number. Each feature that touches another system or another type of user carries its own price tag, and Intellectsoft publishes estimates for the common ones.
- User roles and access levels: an extra $5,000 to $20,000
- A shared real-time workspace, where several people edit the same thing at once: $20,000 to $60,000
- A payment gateway: $5,000 to $20,000
- A CRM or ERP connection: $10,000 to $40,000
- Compliance work for GDPR, HIPAA, PCI-DSS or SOC 2: 15% to 30% on top of the whole build
What does a SaaS web app cost?
A SaaS product is a web app that many companies pay to use, each with its own private data inside the same system. That last requirement is called multi-tenancy, and it is where SaaS budgets climb.
Purrweb’s August 2026 guide puts a SaaS MVP at $30,000 to $80,000 over 2 to 4 months, a mid-size product at $80,000 to $150,000, and a full platform at $150,000 to $300,000 or more. Our multi-tenant AI products run $45,000 to $150,000. The low end is one customer type and simple billing. The high end has per-customer settings, roles inside each account, usage-based billing, and AI features that must never mix one customer’s data with another’s.
Get tenant separation right in version one. Adding it later, when your first large customer sends a security questionnaire, costs far more. If you are still testing whether anyone will pay, start with an MVP development scope and leave platform features for the second release.
Which costs start after launch?
The build is the part with a quote. Running costs are the part people forget to budget for, and they start the week you go live.
- Hosting: RaftLabs estimates $100 to $1,000 a month for most web apps, and Intellectsoft’s range for heavier systems goes past $5,000 a month
- Third-party services such as payments, email and file storage: $50 to $500 a month, per RaftLabs
- Maintenance and small improvements: RaftLabs says 10% to 15% of the build cost a year, Intellectsoft says 15% to 25%. Use the higher figure if your app talks to lots of outside systems, because each of them will change its API eventually
- Moving data out of your old system: $5,000 to $30,000, according to Intellectsoft
- Training your staff on the new tool: $2,000 to $15,000 (Intellectsoft)
- Waste: Purrweb quotes a 2026 Flexera survey in which respondents estimated 29% of their cloud infrastructure spend was wasted, so somebody on your side should read the hosting invoice every quarter
- AI usage, if the app has AI in it: a mid-sized business running one AI agent typically spends about $200 to $1,500 a month including hosting, based on what we see across our own projects
What Zeebrix charges for a web app
We don’t publish a single web app price, because the term covers everything from a six-week internal tool to a six-month platform. We match your project to the closest band on our price list, then quote a fixed scope at a fixed price after a discovery call.
Why fixed? Because the rate matters less than who carries the risk when an estimate turns out wrong. On an hourly contract, you do. On a fixed price for a well-written scope, we do. Every quote includes design, backend, admin tools, testing, deployment and a full handover of code and accounts, and you see working software each week. Our web app development service explains the process step by step, and the energy dashboard we built for Glow Solar is on our case studies page.
You will get cheaper quotes than ours, and some of them will be fine. What we price in is a senior team and an app you can keep adding to for years instead of replacing in two. The bands that cover most of our web app work:
- AI MVP for a startup, usually a web app first: $30,000 to $70,000, 6 to 10 weeks
- Complex platform with real-time features such as live dashboards, chat or collaboration: $80,000 to $180,000, 16 to 24 weeks
- Multi-tenant AI product sold as SaaS: $45,000 to $150,000
- An AI feature added to a web app you already run: $10,000 to $25,000
Web app costs in Australian dollars
For Australian readers, here are the same figures at about A$1.50 per US$1. They are approximate, the exchange rate moves, and our quotes exclude GST. Projects in Australia are run from our Perth office, and our guide to app development costs in Australia covers mobile apps and the R&D Tax Incentive.
- Simple internal tool (RaftLabs range): about A$18,000 to A$45,000
- Mid-complexity web app (RaftLabs): about A$45,000 to A$90,000
- Full SaaS or complex platform (RaftLabs): about A$150,000 to A$300,000
- Zeebrix AI MVP: about A$45,000 to A$105,000
- Zeebrix complex real-time platform: about A$120,000 to A$270,000
- Zeebrix multi-tenant AI product: about A$68,000 to A$225,000
A checklist before you ask for web app quotes
Work through this before the first call. You will get tighter quotes, and you will be able to compare them line by line.
- Write down the one job version one must do, and who does it. Three types of user is a bigger app than one
- List every system the app has to connect to: payments, CRM, accounting, single sign-on, your existing database
- Flag compliance needs early, such as health records, card data or customers in the EU
- Decide whether you need multi-tenancy now or only later
- Ask whether each quote covers the backend, admin panel, testing, deployment and post-launch fixes
- Ask whether the price is fixed and how change requests are priced
- Confirm you own the code, the domain and the cloud accounts from the first day
- Set aside 10% to 25% of the build cost per year for maintenance, the spread across the guides cited above
- Get a written scope before you sign anything. Our discovery call is free, and you can book it through our web app development page
Frequently asked questions
How much does it cost to build a simple web app?
A simple web app with sign-in, a database and a handful of screens costs $10,000 to $50,000 according to Intellectsoft, and RaftLabs puts a simple internal tool at $12,000 to $30,000. Add several user roles, payments or a few integrations and the budget moves toward $50,000 to $150,000 fast.
How long does it take to build a web app?
RaftLabs estimates 6 to 10 weeks for a simple internal tool, 12 to 18 weeks for a mid-complexity app and 20 to 36 weeks for a full SaaS platform. Our AI MVPs take 6 to 10 weeks, and complex real-time platforms take 16 to 24 weeks, with design and testing included.
Is a web app cheaper than a mobile app?
Usually. RaftLabs estimates web apps cost 20% to 30% less than an equivalent native mobile app, since there is one codebase, no app store review and updates go live instantly. If your users mostly work at a desk, or you want to test demand first, a web app is often the cheaper first step.
How much does it cost to maintain a web app?
Plan for 10% to 25% of the original build cost each year. RaftLabs puts maintenance at 10% to 15% and Intellectsoft at 15% to 25%. Hosting for most apps adds $100 to $1,000 a month, per RaftLabs, plus third-party services such as email, storage and payments.
Should I pick a fixed-price or hourly contract for a web app?
Fixed price, as long as the scope is written down clearly. An hourly contract puts the cost of a wrong estimate on you, and web app estimates often slip once integrations and edge cases show up. Hourly suits open-ended research. At Zeebrix every web app is quoted as a fixed scope after a free discovery call.
Working on something like this?
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